Toyota is getting ready for the April 3 launch of the highly anticipated Urban Cruiser Taisor small SUV. Toyota will make a comeback to the sub-4 million Indian SUV market with this new vehicle, which is based on the Maruti Suzuki Fronx. Toyota previously offered two vehicles in the sub-4 million segment: the Vitara Brezza-based Urban Cruiser, which was withdrawn in 2022, and the Etios Liva, which was discontinued in 2020. The date of the Taisor’s launch is April 3, 2024.
The SUV will be the smallest vehicle in Toyota India’s lineup when it is introduced. After Toyota registered the nameplate “Urban Cruiser Taisor” for trademark in August 2023, there has been a long wait for the Urban Cruiser Taisor. Similar to earlier joint models between Maruti Suzuki and Toyota, the Taisor is probably just going to have minor cosmetic adjustments.
The rebadged Fronx is anticipated to get exterior modifications akin to those found on vehicles like the Baleno-Glanza combination. A new LED daytime running lamp, redesigned alloy wheels, updated headlamps, and updated taillamps are just a few of the modifications we can anticipate. The modifications are restricted to the plastic components; the engine and body design will remain unchanged.
Regarding the interiors, the Fronx’s dashboard layout will stay the same, but various colour schemes and trim materials should be available. In comparison to its Maruti counterpart, Toyota might offer the Taisor in fewer trim levels, and the seats are probably going to get new upholstery. Furthermore, Toyota intends to enhance the basic warranty coverage in order to further set its version apart.
In Fronx, this specific engine generates 90 horsepower and 113 Nm of torque. Regarding the Taisor, there is no official word on whether the 1.0 turbo petrol engine will be available. Included in Toyota’s mostly hybrid and diesel portfolio, it would be the company’s first turbo-petrol engine.
Furthermore, the Fronx’s CNG powertrain option is probably going to be available for the Taisor as well. It is anticipated that purchasers will have the same options for transmissions as Fronx, with a 5-speed manual and a 5-speed automated manual gearbox (AMT).
In the sub-4 million SUV market, the Urban Cruiser Taisor will go up against vehicles like the Mahindra XUV300, Hyundai Venue, and Tata Nexon. Like previous vehicles from the Maruti Suzuki-Toyota alliance, the Urban Cruiser Taisor will cost a little more than the Fronx.
Based on the previous generation Maruti Brezza compact SUV, the Urban Cruiser will be replaced by the Taisor, which will be the most reasonably priced compact SUV/crossover in Toyota’s Indian lineup.