The new Fortuner Leader Edition was just introduced in India by the massive Japanese automaker Toyota. The corporation disclosed a great deal about this SUV’s popularity in India at the launch event. According to Toyota, since the Fortuner’s 2009 introduction, the business has shipped more than 2,51,000 cars. All of the Fortuner generations that we have witnessed over the years are represented in this figure.
Toyota Fortuner Recent Sales
Toyota completed the delivery of 3,261 Fortuners in the month of March. The company sold 3,108 units during the same month the previous year. It was thanks to this that the brand saw a respectable 17% annual increase.
The Fortuner has fared much better in terms of sales than its nearest competitor, the MG Gloster. In March 2024, MG sold 131 Gloster units overall. This indicates that the 3,261 Fortuner units sold are over 25 times more than the Gloster’s sales.
Powerful yet Reliable Diesel Engine
The Fortuner’s diesel engine is the primary factor contributing to its enormous popularity. The Japanese automaker’s latest GD-series of engines are installed in this SUV.
Equipped with Associated ESTEC (Economy with Superior Thermal Efficient Combustion) technology, these engines are unique. This enables the engines to provide an excellent balance between performance and fuel efficiency.
Toyota claims that its 2.8-liter diesel engine is one of the most thermally efficient engines ever produced. The diesel engine in the Fortuner generates 420 Nm of torque and 174.5 horsepower. One of the main causes of the Fortuner’s widespread appeal is this.
Automatic Transmission and Its Off-Roading Capabilities
Toyota provides a variety of powerplant choices for the Fortuner. It also provides a 4×4 setup and an automatic gearbox option. There is also a petrol engine option available for the Fortuner.
Because of this, there is a model for every kind of SUV fan in the lineup. The fuel version may be of interest to those looking for elegant comfort. In the meantime, consumers looking for adequate off-roading capabilities should investigate the diesel 4×4 variants.
Lack of competition
Despite a valiant effort, Ford Endeavour was forced to abandon India, and the challenge came to an end there. Because of its superior value for money when compared to the Fortuner, the Mahindra Scorpio-N undoubtedly steals some of the Fortuner’s customers. However, they are in separate segments. This Australian automotive specialist contrasts the Fortuner and the Scorpio-N. The Skoda Kodiaq and other imports are the only true competitors of the Fortuner, but their sales are quite modest.
Ease of Maintenance
Probably one of the biggest things influencing the Fortuner’s appeal is this one. In keeping with Toyota’s heritage, the Fortuner has few maintenance needs and takes advantage of the reasonably priced replacement parts and servicing provided by the business.
Furthermore, there are plenty of service intervals, high-quality parts, and few occurrences of malfunctions. In addition to these advantages, convenience is guaranteed by Toyota’s wide service network in key cities. The SUV is more appealing because of its dependability and excellent after-sales care.
Brand Appeal
In India, the Fortuner brand has grown significantly. It has become a highly esteemed institution in India. Therefore, it should come as no surprise that many politicians and businesspeople choose the Fortuner. Owing to its intimidating appearance and moniker, this SUV has risen to the top of the luxury ladder-on-frame SUV market in the nation.
Resale Value
Finally, the Fortuner’s exceptional resale value can be attributed to its widespread popularity. Even with price increases over time, the SUV still has a significant amount of its initial worth when it comes time to sell it.
