Google has officially opened applications for the 2025 edition of its Google for Startups Accelerator: Apps program, targeting 20 high-potential Indian startups developing AI-powered mobile applications. The initiative, supported by Google Play, is designed to nurture app-based ventures with cutting-edge AI resources, expert mentorship, and personalized growth support.
The three-month accelerator, set to begin in July 2025, is open to Indian startups in the Seed to Series-A funding stage with a published app on the Google Play Store. Participating startups will benefit from:
- Tailored mentorship sessions
- Insights into Google’s latest AI advancements
- Performance optimization reports
- Tools to enhance user engagement and scalability
According to Paula Wang, Managing Director of APAC Partnerships at Google Play, “The startup ecosystem in India continues to inspire us. With this program, we aim to give AI-powered app startups the tools they need to grow and innovate at scale.”
The accelerator also builds on the success of its first cohort, which saw notable advancements in app technology, design, and business growth. The 2025 edition will place a stronger emphasis on AI integration, helping startups align with the future of mobile innovation.
Applications are open until May 15, 2025, and selected startups will kick off the program with an immersive bootcamp in July.